Understanding the Role of Trade Support Institutions
This course introduces the role of the Trade Support Institution (TSI), the ways in which TSIs are categorised, and the main TSI stakeholders. It details the ways in which a portfolio of services is developed according to the needs of stakeholders, with a particular focus on exporters. This involves segmenting exporters and designing services to serve different exporter types.
After completing this course, participants will be able to:
Course certification
Note
Course structure
- Lecture 1 Introduction to Trade Support Institutions (L016)
- Lecture 2 Client Needs Assessment (L017)
- Case Study Exercise 1 (C010) Analysing a client needs assessment
- Lecture 3 Service Portfolio Development (L018)
- Case Study Exercise 2 (C011) Matching SME Needs with the TSI Porfolio of Services
- Certificate of Achievement
- Tutor: Martin Labbé (Tutor)