Course Language
English ‎(en)‎
Time Required
4 hours over 2 weeks
Course Type
Online/Internet Based
Course Fee
Free of charge
Course Access
Restricted
Tutor
Juan Hoyos Tamari Bitchashvili

Special Session of 'E-Commerce for your B2B Business'

This course introduces participants to the opportunities and challenges of becoming involved in B2B e-commerce. It begins with a description of the various reasons why a B2B business might choose to start selling online, before moving on to compare the different channels that it could use to do so.

After completing this course, you will be able to:

Understand what is meant by B2B e-Commerce;
Grasp the different options available to you to open a B2B e-Commerce channel; and
Determine a range of digital marketing methods and audiences for your B2B e-commerce project.

Course certification

Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

Note

We recommend using the latest version of the Chrome or Safari browsers to ensure an optimal experience viewing the lectures.

Course structure

  • 01 The Opportunity [L375]
  • 02 B2B Channels - Which is the One for You? [L376]
  • 03 Making Your eCommerce Activity Successful [L377]
  • 04 Case Study Exercise [C090]
  • 05 Certificate of Achievement